Functional Coffee: Why High-Performers Are Firing Their Baristas
Quick answer Functional coffee pairs caffeine with protein, collagen, and digestive enzymes to deliver sustained energy instead of the crash that follows plain caffeine. The category is projected to reach $5.85 billion by 2032 at 11.45% CAGR, driven by 85% of Americans actively increasing protein intake alongside daily coffee. The average knowledge worker loses 77…